< Back To Main

Home Tour: Finding a Whole New Style in Four San Francisco Bedrooms

By: Sarah Beaumont

September 28, 2016

The average human spends 33% of their life sleeping. So it’s important to get your bedroom design right. And when you’re dealing with a newly built home or apartment, it can be hard to strike the right balance between style and coziness.

That’s why Lennar, the nation’s largest home builder, called upon Laurel & Wolf designer James Tabb to transform four bedrooms in their new San Francisco Shipyard homes.

Read More: Two Hip Homes in San Francisco’s Coolest New Spot



With two bedrooms in each model home, James kept the color palettes cohesive, playing with texture and shapes. For example, a gray nubby linen duvet and plaid carpet provide a casual counterpoint to the formality of the nailhead trim upholstered headboard and lacquered nightstands in the room on the left.

“I wanted the bedrooms to evoke an easy, comfortable, and clean mood,” says James.


Blushing, sunset tones and pops of blue make this the brightest of the bedrooms. Using nautical patterns, textures, and art, James created a design that’s slightly evocative of the beach but still neutral enough to have broad appeal. The soft, ocean hues reference the water views from the San Francisco Shipyard and its nautical past.


Comfort is key in each space. James layered lots of soft fabrics to create rooms that feel real and lived-in. Some of the spaces were on the smaller side, so James used natural colors that blend well together to make the rooms feel cozy instead of cramped.


“I love the rugs,” says James. “Mixing lots of items from different places gives the rooms more of a curated feeling than that of a ‘designed’ room.”

Unlike your average model home, small decor touches like plants, books, and decorative accessories make the rooms feel more personal. James wanted visitors to be able to envision themselves waking up every morning and tucking themselves into the plush-looking beds every night.


No real bedroom is perfect. A wilting plant or a throw blanket tossed haphazardly onto the bed — these are the things that make a bedroom personal, a place where you can fully relax and let go of the day. Though the rooms are clean and well-curated, the slight imperfections are what make them seem authentic.

How does James hope that people feel when they walk into these bedrooms? “Like they just want to lay down and go to sleep,” he says. Mission accomplished.

Designed by James Tabb. Photos by Dustin Walker.

Next Article
Related Posts